SAG-AFTRA Approves First-Ever Industry-Wide Music Video Agreement and Sets Commercials W&W Schedule

Los Angeles, CA – The National Board of Directors of SAG-AFTRA met t via videoconference during a two day conference over the weekend and unanimously approved the first industry-wide music video agreement negotiated with representatives of the major record labels including Sony Music Entertainment, Universal Music Group, Warner Music Group, EMI Music and The Walt Disney Co. and most of their subsidiary labels.

The contract officially takes effect on Monday, July 23, 2012.
The National Board also unanimously approved an agreement with the Joint Policy Committee, which bargains the Commercials Contracts on behalf of employers, to pursue a “Clearinghouse Project” designed to address some of the data challenges encountered during the Gross Ratings Point (“GRP”) Pilot Project conducted pursuant to the 2009 Commercials Contracts.  This agreement results in the mutually agreed upon cancellation of an October early bargaining period regarding GRP that the parties had agreed to during the 2009 negotiations.

In light of the additional preparation time made available by the cancellation of early bargaining, the National Board approved a revised schedule for the Commercials Contracts wages and working conditions process.  The process will begin with educational meetings to be held in New York, Los Angeles and Chicago beginning August 7th.  Formal W&W meetings will be scheduled to begin after September 10th.  The start date of formal negotiations for successor agreements to the 2009 Commercials Contracts has not yet been set.

The National Board also unanimously approved terminating the legacy SAG Interactive Media Agreement via 60-day notice to producers who had been using the expired contract. Those producers will be invited to transition to the active legacy AFTRA agreement.